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The Digital Business Impact of AI Everywhere

IDC Directions

Estoril, Portugal

Join Us at IDC Directions® 2024

The ICT industry is at a pivotal moment. We have never seen a technology emerge that creates so much “buzz,” gains executive support, achieves defined commercial outcomes, and experiences such rapid user adoption. The swift adoption of Generative AI is transforming AI from an "embryonic" software element to a core technology at the heart of organizations.

In this context, the theme of IDC Directions® 2024 is "AI Everywhere," and the event will take place on October 2 and 3 at the Estoril Congress Center. We will explore the impact of Digital and AI in three main categories:

  • Productivity Gains: AI as a catalyst for revitalizing automation initiatives, from IT operations to software development and business processes.
  • Engaging Experiences: Enhancing unique experiences for employees, customers, partners, and suppliers through applications incorporating artificial intelligence.
  • New Revenue Streams: Accelerating growth through AI-enabled business models.
Overview

Artificial Intelligence (AI) is becoming the primary focus of technological investments for organizations globally. The integration of AI across various sectors—whether in data, applications, business processes, or IT operations—emerges as a fundamental pillar, often driven by companies' innovation and strategy departments.

The inability to efficiently implement and scale AI solutions can lead to missed opportunities and, in extreme cases, the inability to remain competitive in a rapidly evolving market. This scenario can result in the loss of operational efficiency and revenue growth. Consequently, organizations worldwide are prioritizing and expanding their investments in AI to ensure they harness its potential to transform operations, create innovative experiences, and open new revenue streams.


At IDC Directions® 2024, we will explore how "AI Everywhere" is redefining the business landscape, focusing on productivity, engaging experiences, and revenue generation through AI-enabled business models. Join us to discover how your organization can navigate this transition and capitalize on the measurable impact AI offers.

Why Attend?

This event offers cutting-edge insights into AI trends and strategies directly from industry experts. It is a unique opportunity to learn how to effectively apply AI, optimizing both infrastructure and business models.

Additionally, it provides a valuable chance to connect with other professionals and thought leaders, fostering a rich networking environment. You will discover how to quantify the impact of AI investments, driving productivity, enhancing experiences, and generating new revenue streams.

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Agenda

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8:45

Check-in & Networking

9:00

IDC

Architecting the AI-Fueled Business

9:30

NTT Data

Building AI Competence: Skills for the Future

9:50

HPE

AI-Driven Data Analysis: Uncovering New Insights

10:05

HP

Navigating the AI Landscape: Strategies for Success

10:20

Palo Alto Networks

Reinventing Customer Experiences with AI

10:35

Schneider Electric

Beyond Automation: AI in Creative Industries

10:50

askblue

Digital Roadmaps in Portugal: Trends and Opportunities

11:05

Networking Break and Meetings

11:30

Track Session (Parallel Sessions)

13:20

Executive Lunch IDC & MEO Empresas | Empowering Manufacturing Ecosystems with MEO Empresas

13:20

Lunch & Networking Lunch

13:20

Executive Lunch IDC & Delinea | The biggest challenge that CIOs face in a Hybrid Environment

13:20

Executive Lunch IDC & DXC Technology | Maximizing Digital Value: The Interplay of Innovation and Modernization

14:45

Track Sessions (Parallel Sessions)

16:30

Networking Break and Meetings

16:50

Welcome

16:55

Sorteio

Meta Quest 3

17:00

EasyVista

Transformação digital: descubra como a IA generativa potencia as soluções da Gestão de Serviços

17:15

Ping Identity & Accenture

17:30

Konica Minolta

“Como ajudar as organizações estratégicas a serem mais resilientes: sistemas com capacidade para se reestruturar em caso de ciberataques”

17:45

Partner Presentation

18:00

A trágica vida de um doomer

18:35

Encerramento & Giveaway

Speakers

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Philip Carter

Group Vice President, Worldwide Thought Leadership Research, IDC

Ana Rosado

Partner, askblue

Ewa Zborowska

Research Director, IDC

Bruno Horta Soares

Executive Senior Advisor, IDC

Luís Fernandes

Senior Research Manager, Infrastructure, IDC Europe

Anielle Guedes

Senior Research Analyst, IDC’s EMEA Cross-Industry Research lead in the Industry Insights Group

Christiaan Van Der Valk

General Manager, Indirect Tax Technology & VP Regulatory Sovos

Paulo Vendeirinho

Vice President Global Sales, Operations and Partners & Alliances, Decskill

David Antunes

Solutions Account Manager, Fortinet

Adriel Regueira Suárez

Senior Sales Engineer at Nozomi Networks

Rui de Brito

Business Development Manager, Tickelia em Portugal

Bernardo Costa

Deputy Finance Director na Lusíadas Saúde

Rodolfo Pereira

Enterprise Solutions Director, Noesis

Luis Martins

VP Portugal, Cipher

Filipe Frasquilho

Diretor do Departamento de Serviços TI, IP Telecom

Luis Pereira

Territory Manager, MicroStrategy

Daniel Ferreira

Senior Sales Engineer Iberia, MicroStrategy

José Alegria

Redshift Board Advisor

Erea Palacios

Country Manager Portugal, Okticket

Jorge Costa Reis

Associated Partner, IDC Consulting & CEO, Zertive Consulting

Rui Gaspar

Portugal Director, Appian

João Simões Cunha

Executive Diretor, SIBS Multicert

Nuno Carvalho

Moderador: Associated Partner, IDC Consulting & Partner, Zertive

Sílvia Sá

Director Data, AI, Analytics and Big Data, Timestamp

Bruno Castro

Moderador: Associated Partner, IDC Consulting & Partner, Zertive

Jennifer Thomson

Associate Vice President, Services, AccAD and Cloud, European Region, IDC

Inês Ferreira

Diretora de Produto ICT, MEO Empresas

Marco Di Martino

Director Sales Engineering @ Delinea

João Moradias

Head of Banking and Insurance, DXC

Giovanni Cervellati

Research Manager, Analytics and Big Data - IDC Europe

Duncan Brown

Group Vice President, European Enterprise Research, IDC

Erica Spinoni

Senior Research Analyst, Digital Business & Future of Work, IDC Europe

Mário Pereira

Sales Director Portugal, UiPath

João Martins

Logicalis Portugal Chief Executive Officer

João Mourão

Senior Solutions Architect, MongoDB

Carlos Graça

Diretor do Cloud Center of Excellence, NOS

José Matias

Regional Vice President Iberia, Dynatrace

David Faustino

Co-Founder & CEO of AdvanceWorks

Rui Pedro Saraiva

CIO, CTO at CTT Portugal

Nuno Reis

IT Director - Architecture & Transformation at Millennium BCP

Ricardo Nogueira da Silva

Head of Applications Development and Optimization, Galp

Paulo Magalhães

VP Southern Europe, Easyvista

Vasco Falcão

Diretor-Geral da Konica Minolta Portugal e Espanha, Responsável europeu de Intelligent Information Management

Luís Pedro Nunes

Diretor do Inimigo Público

Gabriel Coimbra

Group Vice President and Country Manager, IDC

Kay Firth-Butterfield

CEO, Good Tech Advisory, TIME 100 Impact Awardee 2024, former Head of AI at the World Economic Forum and world’s first Chief AI Ethics Office

Vasco Pereira

Regional Director, Solution Architecture EMEA, OutSystems

Aldis Erglis

Emergn VP Technology Strategy

Andres Ortolá

Diretor Geral da Microsoft Portugal

Eduardo Penedos

Regional Sales Manager - Enterprise – Iberia, CrowdStrike

Ricardo Silva

Solutions Engineering Leader, CTO & Technologies Business Lead @ Cisco Portugal

Susana Cipriano

Head of Customer Service, Millenniumbcp

Vanda Soeiro

Research & Consulting Manager, IDC

Myriam Fentanes

Principal Product Manager of the Artificial Intelligence BU, Red Hat

Andreas Bergqvist

AI EMEA Business development, Red Hat

Sérgio Silva

CEO, Cybers3c

Luisa Ribeiro Lopes

Presidente do .PT

Ricardo Araújo Pereira

Programa Cujo Nome Estamos Legalmente Impedidos de Dizer

João Miguel Tavares

Programa Cujo Nome Estamos Legalmente Impedidos de Dizer

Pedro Mexia

Programa Cujo Nome Estamos Legalmente Impedidos de Dizer

Carlos Vaz Marques

Programa Cujo Nome Estamos Legalmente Impedidos de Dizer

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Bibiana Coimbra

Event Manager, IDC

+351 21 723 06 22

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