AI Driven Business Transformation

IDC GRAC

Fairmont Copley Plaza
Boston, MA

The 2024 IDC Global Research Advisory Council (GRAC) is our annual, invitation-only global meeting between IDC executives/analysts and clients.

Each year IDC brings Council Members together to gather feedback on how IDC can better meet client needs and brief Council Members on IDC’s latest initiatives.

We Value Your Feedback

Your direct feedback and advice will help us continue to deliver increased value to you and your organization.

Market Trends & Strategies

Get new compelling insights on technology market trends and strategies.

Make New Connections

Attendee networking and engagement with peers as well as interactions with IDC executives and analysts.

The Latest from IDC Research

Get to know all the details on IDC’s latest research initiatives and enhancements.

IDC’s Investment Philosophy

As a privately held company, IDC believes that our customers are our primary constituency. A large percentage of every revenue dollar is reinvested back into our products, including more analysts, more geographic coverage, and extensive primary research.

Discussions from our annual IDC Global Research Advisory Council meetings are key to this process, allowing Council Members direct access to provide input on client needs and future IDC investments.

Help to plan for many more years of mutual success.

Council Agenda

This exclusive gathering presents a unique opportunity for you to connect with IDC's senior management team as well as with other attendees.


Download here

Tuesday Oct 15

Wednesday Oct 16

Time Event Room
1:30 pm - 2:45 pm

Lunch

Venetian Room
3:00 pm - 3:20 pm

Private Meetings Session 1

Oval Room
3:25 pm - 3:45 pm

Private Meetings Session 2

Oval Room
3:50 pm - 4:10 pm

Private Meetings Session 3

Oval Room
4:35 pm – 4:55 pm

Private Meetings Session 4

Oval Room
5:00 pm – 5:20 pm

Private Meetings Session 5

Oval Room
5:25 pm – 5:45 pm

Private Meetings Session 6

Oval Room
6:00 pm – 6:45 pm

Cocktail Reception

Ballroom Foyer
6:45 pm – 8:15 pm

Dinner

Grand Ballroom
8:15 pm – 9:00 pm

Dessert/Peer Networking

Grand Ballroom
Time Event Room
8:15 am – 9:00 am

Breakfast/Peer Networking

Venetian Room
9:00 am - 9:10 am

Welcome and opening remarks

Thomas Meyer

General Manager and Group Vice President, IDC Europe

Oval Room
9:10 am – 9:20 am

IDG’s Vision for the Future

Ann-Christel Graham

Chief Revenue Officer, IDG

Oval Room
9:20 am – 9:40 am

Our Vision for Empowering Customer Success

Crawford Del Prete

President, IDC

Oval Room
9:40 am - 10:00 am

Moving from Experimentation to Adoption

Meredith Whalen

Chief Research Officer, IDC

Your customers have spent the past year dreaming of, experimenting with, and piloting GenAI projects. One year later, they’ve run an average of 37 GenAI proof of concepts; but on average only 5 have moved into production. Is GenAI, the fastest technology to reach mass experimentation, at risk of stalling? Will AI be another 10-year adoption cycle, like cloud and digital transformation? Join Meredith Whalen, IDC’s Chief Research Officer, as identifies the hurdles preventing enterprises from moving forward to enterprise deployment of AI. Ms. Whalen will share IDC’s AI Adoption model, AI 5-year forecast, and a sneak preview of 2025 predictions.

Oval Room
10:00 am - 10:25 am

Laying the AI Foundation

Rick Villars

Group Vice President Worldwide Research, IDC

The more organizations gain experience with GenAI, the more they believe AI must evolve from a portfolio of isolated capabilities to a common data/model platform running on a coordinated train/tune/inference infrastructure, embedding AI across the business. This AI foundation is the next strategic workload (like ERP, eCommerce, and Mobile before) that will expand the overall tech opportunity. It requires long term commitments to an AI-ready infrastructure architecture, an AI platform for data/model/app coordination, and a partner strategy to ensure global scale and effective AI governance. Join Rick Villars, IDC’s Group Vice President, Worldwide Research, as he provides insights on how far enterprises are in building their foundation, where they will be making strategic choices in the coming year, and what comes next as they strive to become an AI-fueled business.

Oval Room
10:25 am - 10:45 am

Morning Speaker Panel Discussion

Crawford Del Prete, Ann-Christel Graham, Meredith Whalen & Rick Villars
Oval Room
10:45 am - 11:05 am

Break/Peer Networking

11:05 am - 11:25 am

AI Driven Business: IDC’s Research Coverage and Product Portfolio

Gail Fulciniti

Group Vice President, Global Research Product Management

IDC’s global research point of view on AI and beyond includes advising you on how to overcome challenges and maximize opportunities as you move from Experimentation to Adoption. Learn how IDC’s research and product portfolio leverages the span and depth of our collective analyst knowledge across technology, industry, and regions to rapidly deliver relevant, actionable, and impactful research that will help you to become an AI Driven Business.

Oval Room
11:25 am - 11:55 am

Sneak Peek: IDC’s New AI-driven Digital Platforms Speed Planning and Decision Making

Samantha Miller

SVP & GM, IT Sales Accelerator, IDC

Jim Spare

SVP & GM of IT Buyer Digital Products, IDC

Oval Room
12:05 pm - 12:35 pm

Break Out Sessions

State Suite A&B
Track 1 – The New Experience
12:05 - 12:20

The Augmented Work Experience

Amy Loomis

Research Vice President, IDC

IDC predicts that Adoption of AI and GenAI empowered ways of working will rapidly change job roles and required skills to enable competitive business growth across industries. Not only will jobs change with automation but work environments - digital and physical alike - will also evolve to focus on business outcomes. Learn what IDC research has to say about how vendors can help clients shift to insight-driven ways of working that promise to drive business outcomes at scale.

12:20 - 12:35

Sales, Marketing and CX

Aly Pinder

Research Vice President, IDC

Customer value is no longer achieved through individual transactional moments but integrated experiences. To achieve excellence and sustainable customer relationships, organizations must ensure functions across the organization have the insights to deliver experiences that benefit from multiple perspectives. Shared knowledge, metrics, and goals ensures customers win and organizations and partners can succeed in the long term. This session will highlight the shift in value expectations and how organizations must finally get past a siloed approach to customer experiences.

Track 2 – Infrastructure and Services
12:05 – 12:20

AI-Ready Infrastructure

Ashish Nadkarni

GVP & GM, Infrastructure Research

As AI continues to revolutionize industries, the need for robust, scalable and fit-for-purpose infrastructure to support enterprise AI workloads is critical. This session will explore the key components and strategies required to build an AI-ready infrastructure. Attendees will learn about the trends in hardware and software, data management techniques, and integration of cloud and edge computing, and how IDC plans to track them. The session will also discuss how vendors can instill best practices for ensuring data security, scalability, and performance optimization at their clients.

12:20 – 12:35

How AI is Changing Business

Jennifer Hamel

Research Director, IDC

Elaina Stergiades

Research Director, IDC

AI is changing the nature of both the services and software industry. Service firms must bring software, data graphs, and models to engagements while software companies will have to strengthen their services capabilities to manage AI applications over time. And AI is changing expectations for how services will be delivered. In this breakout session IDC will share research on these important trends and offer guidance on how to best capitalize on them.

12:40 pm - 1:40 pm

Lunch

Venetian Room
1:45 pm - 2:15 pm

Product Showcase

Amplifying Your Brand – Future Enterprise Awards, Custom Solutions, IDC Global Events

Data Insights – Vendor and End User Digital Platforms, Data & Analytics

State Suite A&B
2:30 pm - 2:50 pm

Unlock AI Value: Navigating Customer Data and Intelligence for Success

Stewart Bond

Research Vice President, Data Integration Software

AI is enabling new value creation opportunities for software vendors as organizations re-examine their entire IT stack looking through AI colored glasses. But there is no AI without data, and in this session Stewart will discuss how organizations must leverage data, content, and intelligence in new ways, safely and timely, to deliver meaningful business outcomes with AI. Where and how technology vendor solutions integrate and adapt into the customer's data environment will have an impact on selection and implementation decisions. Leverage the IDC research presented in this session to learn how to become an integral part of your customer's AI journey.

Oval Room
2:55 pm - 3:15 pm

Key Take Aways from IDC’s 2024 GRAC

Thomas Meyer

Oval Room
3:15 pm - 3:45 pm

Closing reception

Oval Room

Travel & Meeting Guide

Registration Methods & Deadlines

To secure your place at this year's Council, please RSVP as soon as possible, and provide detailed registration information and preferences.

RSVP NOW Contact GRAC
Travel Guidelines

IDC is pleased to offer complimentary round-trip coach air travel to Council Members. All reservations are on the best route and rate available for economy class tickets at the time of booking. Preference in airline will be taken into consideration, however, cannot be guaranteed. Once a ticket is booked, any changes to it are the responsibility of the Council Member. Note to our International guests: Please contact your local IDC Account Executive for travel details more specific to your region.

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Ground Transportation Guidelines

Ground transportation can be requested during registration. If ground transfers are required, you will be contacted by IDC travel partner, Corporate Travelers, to confirm arrangements.

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Accommodations Guidelines

IDC is pleased to cover the cost of room and tax charges during the event date (Tuesday, Oct 15, 2024).

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Guidelines to Request Private Meetings with IDC Analysts

IDC Analysts will be available for private meetings. You may request up to three meetings on your registration form.

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Meal Guidelines

A lunch followed by a reception and welcome dinner will take place on Tuesday. On Wednesday, breakfast and lunch will be served.

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Hotel & General Info

1 Newbury St, Boston, MA 02116, Phone: (617) 536-5700

Hotel

Fairmont Copley Plaza


1 Newbury Street
Boston, MA 02116
Phone: (617) 536-5700

The newly renovated Newbury Boston is a distinctive luxury hotel situated in Boston's historic Back Bay and overlooking the idyllic Public Garden. Just a short drive from Boston's Logan International Airport, this elegant property is walking distance to many of the city's historical attractions, restaurants, and galleries. For more information about Newbury Boston, click here.

Airport Terminal

Logan International Airport

Terminal A

Delta Airlines, Southwest

Terminal B

Air Canada, American Airlines, Spirit, United

Terminal C

Alaska Airlines, Cape Air, JetBlue, Sun Country Airlines, United

Terminal E

American Airlines, International

Attire

Dress for the IDC Global Research Advisory
Council is business casual. Temperatures can be unpredictable so we recommend you bring a
sweater and/or light jacket.

Time Zone

Eastern Daylight Time

Climate

High 68° F / 20° C
Low 50° F / 10° C
Precipitation 3.3" per month

Join us as a Council Member at this year’s event and help to plan for many more years of mutual success.


RSVP NOW