target audience: TECH SUPPLIER  Publication date: Sep 2024 - Document type: IDC Survey - Doc  Document number: # US51618924

Consumer Communications and Mobile Services Survey, 2024: Bundled Services

By:  Jason Blackwell Loading

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  • 16 slides


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Abstract


This IDC Survey provides a summary of the bundled services results from IDC's U.S. Consumer Communications and Mobile Services Survey, an online survey of U.S. consumers fielded in August 2024. This portion of the survey explores key service bundling issues including bundle perceptions, drivers for bundling, package preferences, and customer churn drivers.



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