IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Vendor Profile
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
IDC Perspective
The IDC Perspective is a flexible doc that seeks to help business and tech buyers assess their business and IT strategy and/or associated business processes, especially as it relates to the use of technology. The document can be used in areas such as:
- Strategy and planning
- Trends and observations
- IT spending and investment
- Vendor conferences and announcements
IDC TechBrief
The IDC TechBrief helps the technology or business executive get smart about a single technology in the context of the business by answering 6 business critical questions about the technology:
- What is the technology?
- When should I adopt it?
- What can it do for my business?
- What are the critical success factors?
- What are the risks?
- Who are the suppliers?
Market Note
The Market Note is a flexible doc that provides IDC analysis and point of view on an industry event, new product or service, or a company announcement or development or fast breaking news.
Market Perspective
The Market Perspective is a flexible doc that analyzes key changes and developments happening in the market. This flexible research type can be used to analyze areas such as:
- Competitive Environment
- Innovation & Market Opportunity
- New Business Models
- Partner & Channel Strategy
- Enterprise Strategies (targeted to supplier)
- Regulation
- Socioeconomics
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
IDC Blink
IDC Blink
Provides timely context and insight around important market trends and events in a short opinion piece with a 2-minute audio clip. IDC Blinks provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Presentations
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Market Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Tech Buyer Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
IDC Market Glance
Provides a look at the landscape of a tech market, including competitive positioning, adjacent segments, and potential partner opportunities.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a one-time study produced by a research group that is not published as a deliverable under a subscription service.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
IDC Innovators
IDC Innovators is aimed at informing IT buyers about emerging vendors with an innovative new technology or ground-breaking business model. Vendors identified in the document as innovators are linked together within a specific market area and around solving or alleviating a common business problem. Vendors included have annual revenue under $100 million at the time of selection.
Technology Segment
The IDC Technology Segment offers CEMA clients a comprehensive view of a technology segment in one country or subregion and provides a market view and forecast and/or market share and vendor profiles, including performances and strategies. It is specifically intended to serve smaller country markets and subregions.
This IDC Survey analyzes European organizations' increasing adoption of co-innovation strategies. This includes establishing innovation hubs, centers of excellence, and joint R&D initiatives in sectors such as manufacturing, agriculture, ...
This IDC Survey Spotlight examines how various industries prioritize evaluation criteria to align with their specific operational challenges and strategic objectives. Improved customer experience is crucial for consumer-facing sectors, while ...
This IDC Survey sheds light on EMEA organizations' plans and attitudes on adopting generative AI (GenAI). Financial services and government are leading all industries in their ambitious adoption plans in EMEA. In contrast, the engineering, ...
This IDC Innovators report examines the offerings of five technology vendors supporting and enhancing food traceability, from farm to fork. Driven by consumer demand for safety, transparency, and sustainability as well as reinforced by global ...
This IDC Market Presentation provides insights for technology vendors on which use cases European organizations will prioritize in the upcoming 12 to 18 months. The pace for technology adoption has changed, especially when it comes to artificial ...
This IDC Market Note analyzes major announcements and topics discussed during Knowledge 2024 summit, ServiceNow's Global Annual customers and partners event that took place on May 7-9, 2024. This document provides an EMEA-focused view and ...
This IDC Market Perspective presents key findings from AWS' annual analyst summit held in London in April. While AI inevitably dominated the agenda, the event also featured presentations and discussions about the company's focus on industry ...
This IDC Survey analyzes EMEA organizations' increasing investment into Tech4Food initiatives to combat food waste and address climate change, leveraging technologies such as IoT and data platforms for traceability and transparency. Key ...
This IDC Survey investigates EMEA organizations' current priorities regarding investments for tech solutions and their strategies for innovation based on results from IDC's 2023 EMEA Cross-Industry Acceleration Survey.
EMEA ...
This IDC Market Perspective explores the significance of digital sovereignty for European organizations against the backdrop of evolving market dynamics. Examining the European context amidst geopolitical and economic uncertainties, the ...
This IDC Survey analyzes the role of EMEA traditional joint ventures, which are the most prevalent model for industry ecosystems followed closely by hybrid models. It explores the top priorities of ecosystems, focusing on improvements in ...
This IDC Survey analyzes how orchestrators in industry ecosystems prioritize cloud deployment modes and application choices, including primary providers, hybrid, and multicloud setups. Strategic integration of industry clouds is emphasized ...
This IDC Innovators study profiles three emerging technology vendors that focus on the food value chain — OneThird, Wiliot, and xFarm — and leverage technologies to achieve efficiency and environment-driven outcomes.
"FAO Strategy ...
This IDC Market Perspective examines organizations' needs for professional and managed security services in six sectors and unpicks the ingredients of successful vertical security strategies. Tailoring security services to organizations ...
This IDC Survey discusses the evolving nature of industry ecosystems and their increasing cross-industry orientation, emphasizing collaboration for business efficiency and resilience. It highlights that organizational and design capabilities ...
This IDC Market Note provides our analysis and takeaways from the TCS Europe Analyst Summit in the company's Pace Port innovation center in Amsterdam, where we heard from TCS execs and clients on how TCS drives innovation in the ever-changing ...
This IDC Survey analyzes the results of IDC's 2023 EMEA Cloud Survey, with a focus on the adoption of industry clouds by country and industry. Industry clouds are a strategic area of investment for public and private sector organizations ...
This IDC Survey analyzes the results of IDC's EMEA Cloud Survey in August and September 2023, with a focus on the adoption of industry clouds by country and industry. Industry clouds are a strategic area of investment for public and ...
This IDC Perspective discusses industry clouds. Industry clouds have unique characteristics that stand out from traditional clouds due to their vertical integration, modularity, and collaboration options. Moreover, their ability to promote ...
This IDC Perspective defines the concept of Tech4food and its main challenges that encompass all stakeholders in the value chain: production, distribution, and consumption. Engaging all industries is the road to gain efficiencies and other ...
This IDC Survey analyzes results of IDC's EMEA Cloud Survey, 2023, with a focus on the adoption of industry clouds by country and industry. Industry clouds are a strategic area of investment for public and private sector organizations ...
This IDC study provides IDC's top 10 predictions for future of industry ecosystems.
"The move to more open, extended, pan-industry ecosystems is the next phase of digital transformation. Organizations continue to recognize that innovation ...
This IDC Presentation covers how senior leaders from EMEA organizations view industry ecosystems as a strategic asset as they aim to enhance operational efficiency, business agility, and customer satisfaction in response to challenges such ...
This IDC Market Presentation showcases EMEA organizations' strategies for facing economic challenges marked by concerns about inflation and the anticipated impacts of a recession on their revenues. It highlights industry patterns of IT budget ...
This IDC Market Presentation provides an update on the status of the recovery and resiliency (R&R) plans for four major European countries: Germany, France, Italy, and Spain. The analysis summarizes the overall fund allocations by the ...