target audience: TECH BUYER  Publication date: Dec 2022 - Document type: IDC PlanScape - Doc  Document number: # US47821222

IDC PlanScape: Future of Digital Innovation — Managing Customer Entitlements Efficiently

By:  Mark Thomason

Content



Get More

When you purchase this document, the purchase price can be applied to the cost of an annual subscription, giving you access to more research for your investment.



Related Links

Abstract


This IDC study examines entitlement management solutions.

"Companies should consider commercial entitlement management solutions to centralize operations, enable business model agility, reduce revenue leakage, and to liberate critical customer insights that result in a clearer picture of customer happiness, risk of churn, and opportunity," says Mark Thomason, research director, Digital Business Models and Monetization program at IDC.



Coverage


Do you have questions about this document
or available subscriptions?