target audience: TECH SUPPLIER Publication date: Jul 2023 - Document type: Market Share - Doc Document number: # US51001123
U.S. Digital Media Adapter Market Shares, 2022: Amazon and Roku Dominate a Dwindling Market
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Abstract
This IDC study examines the market share of the major vendors in the U.S. digital media adapters market in 2022.
"Digital media adapters are declining as smart TVs have proliferated in recent years," says Adam Wright, research manager for IDC's Smart Home and Office Devices research program. "But smart TVs often fail to keep up with the pace of innovation in audio and video capabilities, and digital media adapters will remain relevant for the foreseeable future as a low-cost means to stream content."