target audience: TECH BUYER  Publication date: Dec 2024 - Document type: IDC MarketScape - Doc  Document number: # US52048024

IDC MarketScape: Worldwide Hotel Point-of-Sale Software 2024 Vendor Assessment

By:  Dorothy Creamer Loading

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Abstract


This IDC study examines the key strategies and capabilities that point-of-sale (POS) software vendors are offering in solutions for the hotel industry. The research evaluates and examines the strength of vendors as omni-channel partners from front desk to retail and F&B outlets, as well as capabilities in integration and partnerships, reporting, customer engagement, delivery flexibility, and scalability.

This research uses a comprehensive set of criteria to evaluate POS software vendors that are offering solutions to hotels. With the heightened demands from guests and increased market competition from nimble competitors, hotels must evaluate POS partners on what capabilities they can quickly roll out and iterate to sustain and grow business in the years ahead as digital demands and market pressures increase.

“The hotel POS often is overlooked but there is untapped potential in systems that can streamline operations and offer greater data and insight to hotel operations,” says Dorothy Creamer, senior research manager, Hospitality and Travel Digital Strategies, IDC. “POS software increasingly must check all the boxes on features and functionalities that have always been necessary while evolving to offer greater omni-channel capabilities and have embedded intelligence to drive profitability — this is keenly felt as hotels seek to derive revenue from all corners of the property.”



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