target audience: TECH SUPPLIER  Publication date: Jun 2024 - Document type: Market Presentation - Doc  Document number: # US52314224

IDC Market Glance: Product Experiences for Digital Commerce, 2Q24

By:  Heather Hershey Loading

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Abstract


This IDC Market Glance explores the various software options available to ideate, construct/architect/create, merchandise, and sell products and unique product experiences. In the digital commerce realm, products can encompass anything from services and software to physical goods with varying degrees of complexity and configurability exchanged for money via digital networks. As companies across an array of industries, business models, and sales channels shift more toward online operations, they will need a broad spectrum of tools to create amazing product experiences that satisfy their customers. To stay competitive, businesses need to leverage the right tools and strategies to provide customers with exceptional product experiences.

Data is updated for 2024.



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