target audience: TECH SUPPLIER Publication date: Sep 2024 - Document type: Market Presentation - Doc Document number: # US52571024
Reaching the AI Buyer for IT Infrastructure Decisions, 2024: Flexible Consumption and Sustainability Are Priorities
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Abstract
This IDC Market Presentation provides research on buyer personas for AI infrastructure, including the emergence of the role of chief AI officers and other AI leaders in making datacenter infrastructure decisions. It discusses the sustainability implications of AI use cases and the importance buyers are placing on sustainability for AI infrastructure decisions. This IDC Market Presentation concludes with business value themes for AI infrastructure drawn from IDC research and provides guidance to reaching AI leaders.
"Navigating the AI pivot requires AI infrastructure choices that support experimentation, iteration, and flexibility while delivering on corporate sustainability objectives, says Lara Greden, senior research director, IDC's Flexible Consumption and Financing Strategies for IT Infrastructure. "Flexible consumption models are ideally suited for this phase of the AI era."