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Publication date: 27 Sep 2024

Industrial Printer Shipments Were Flat Overall in Q2 2024 with Several Segments Showing Solid Growth, According to IDC

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NEEDHAM, Mass., September 27, 2024 – Worldwide shipments of industrial printers grew a modest 0.1% year over year in the second quarter of 2024 (2Q24). However, the market saw shipment growth of 1.0% compared to the first quarter of 2024, according to new data from the International Data Corporation (IDC) Worldwide Quarterly Industrial Printer Tracker.

"While the large format segment grew less than 1% in the second quarter, other segments of the industrial printer market showed some promising growth," said Tim Greene, research director, Hardcopy Solutions at IDC. "We saw solid growth in both the direct-to-shape and industrial textile printer segments, and we continue to see the move from direct-to-garment (DTG) into direct-to-film (DTF), which is a subset of the large format printer numbers. The gains in these segments helped the overall market to remain effectively flat through the first half of 2024 compared to 2023."

Worldwide Industrial Segment Highlights for Q2 2024

  • Large format printer shipments grew 0.2% compared to Q2 2023.
  • Direct-to-shape printer shipments grew 10.1% year over year.
  • Industrial textile printer shipments grew by 15.9% compared to Q2 2023.
  • Label & packaging printer shipments grew 25.7% year over year.

Regional Analysis for Q2 2024

  • North America saw total shipment growth of 3.8% compared to Q1 2024.
  • Asia/Pacific declined 0.2% compared to the first quarter of 2024 with solid growth in China offsetting soft results in the rest of the region.
  • Western and Eastern Europe both delivered solid growth compared to Q1 2024.



Worldwide Industrial Printer Shipments and Shipment Value Share and Sequential Growth, Q2 2024

Product Category

2Q24 Share of Shipments

2Q24/1Q24 Shipment change

2Q24 Share of Shipment Value

2Q24/1Q24 Shipment Value Growth

Direct to Garment

1.1%

+0.4%

3.1%

+13.7%

Direct to Shape

1.5%

+8.3%

2.8%

+7.4%

Industrial Textile

0.8%

+10.6%

9.1%

+17.0%

Label & Packaging

0.5%

-3.2%

17.4%

-5.7%

Large Format

96.0%

+0.9%

67.6%

+2.6%

Total

100%

+1.0%

100%

+2.6%

Source: IDC Worldwide Quarterly Industrial Printer Tracker, September 2024

IDC's Worldwide Quarterly Industrial Printer Tracker provides total market size and vendor share for five major market categories: large format, label and packaging, direct to garment, industrial textile, and direct to shape. In addition to units, shipment value, and ASP, the Tracker also provides market results for each product category by ink type, media size, hardware class, or primary application across nine geographic regions and 90 countries.

About IDC Trackers

IDC Tracker products provide accurate and timely market size, vendor share, and forecasts for hundreds of technology markets from more than 100 countries around the globe. Using proprietary tools and research processes, IDC's Trackers are updated on a semiannual, quarterly, and monthly basis. Tracker results are delivered to clients in user-friendly Excel deliverables and on-line query tools.

Click here to learn about IDC's full suite of data products and how you can leverage them to grow your business.

About IDC

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,300 analysts worldwide, IDC offers global, regional, and local expertise on technology, IT benchmarking and sourcing, and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly owned subsidiary of International Data Group (IDG), the world's leading tech media, data, and marketing services company. To learn more about IDC, please visit www.idc.com. Follow IDC on Twitter at @IDC and LinkedIn. Subscribe to the IDC Blog for industry news and insights.



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