Alliance is IDC’s premium flagship event for the partner ecosystem. This destination conference brings together the most influential business leaders in technology, start-ups, cloud specialists, distributors, vendors, and a select group of enterprise CIOs, creating a unique environment for innovation and customer transformation.
Market Overview: The New Face of Disruption
As the market navigates an increasingly precarious business climate punctuated by supply chain issues, evolving compliance regulations, and economic turbulence, the channel looks set for a challenging year. Preparing to protect your business against these market shocks while capturing customer opportunities will be the key to mastering resilience. Although the technology sector excelled during the pandemic years, the months ahead will truly test business decision makers — both economically and strategically — as the industry seeks out opportunities and market growth.
Ecosystem strategies are increasingly being driven by the wants and needs of customers. Indeed, IDC predicts that by 2025, 70% of vendors will be pursuing a customer-led ecosystem orchestration strategy. Cooperation, cocreation, and expansion will occur within symbiotic ecosystem environments based on customer needs. Future ecosystems will promote connections between multiple entities, including ISVs, hyperscalers, telcos, service providers, and partners, to deliver specialized offerings that are mapped to each customer's needs.
Join us at the inaugural edition of IDC Alliance, the premier conference for the ICT partner ecosystem, as we explore the drivers and success factors for future tech ecosystems, examine the key elements that define a vibrant ecosystem, and explain how your organization can become a valued participant. Reflecting the increasingly collaborative tech market, this one-day destination conference will bring together start-ups, cloud specialists, partners, distributors, vendors, and more, creating a unique environment for driving innovation and customer transformation across the region's diverse ICT channel ecosystem.
