target audience: TECH BUYER  Publication date: Sep 2022 - Document type: IDC PeerScape - Doc  Document number: # EUR149674722

IDC PeerScape: Practices to Enable the New Role of the Physical Store

By: 

  • Filippo Battaini
  • Cristiano Quattrini
  • Sofia Poggi
  • Ornella Urso
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Content

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Table of Contents


  • IDC PeerScape Figure

    • Figure: IDC PeerScape: Practices to Enable the New Role of the Physical Store

  • Executive Summary

  • Peer Insights

    • Practice 1: Redesign Physical Store Processes and Layouts for a Frictionless Customer Journey

    • Challenge

    • Example

    • Guidance

    • Practice 2: Leverage the Physical Store for Omni-Channel Fulfillment

    • Challenge

    • Example

    • Guidance

    • Practice 3: Expand Insight on the In-Store Customer Journey

    • Challenge

    • Example

    • Guidance

    • Practice 4: Empower the Store Associate to Enhance Customer Experience

    • Challenge

    • Example

    • Guidance