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  • Current: European Telecoms Services Forecast, 2023-2028: Telcos Must Adopt New Mass-Market Strategies to Return to Growth

 target audience: TECH SUPPLIER  Publication date: May 2024 - Document type: Market Forecast - Doc  Document number: # EUR151643624

European Telecoms Services Forecast, 2023-2028: Telcos Must Adopt New Mass-Market Strategies to Return to Growth

By:  Daniela Rao

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Content

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Table of Contents


  • IDC Market Forecast Figure

    • Figure: European Telecom Services Spending Snapshot

  • Executive Summary

  • Advice for Technology Suppliers

    • Embrace AI/ML Technologies to Deliver More Personalized CX

    • Re-Engineer the Consumer Offering and Engagement

    • Extend Partnerships with Vertical Stakeholders

    • Become the Key Orchestrator of the Future Digital Ecosystem

  • Market Forecast

    • Figure: European Telecom Services Spending Share by User Category, 2024

    • Figure: European Mass Market Telecom Services Spending and Growth by Service, 2023-2028 ($B)

    • Figure: European Mass-Market Mobile Connections by Generation, 2023-2028 (Millions)

    • Figure: European Mass Market Fixed-Internet Access Connections by Type, 2023-2028 (Millions)

    • Figure: European Pay TV Connections by Type, 2023-2028 (Millions)

  • Market Context

    • Drivers and Inhibitors

    • Drivers

    • Increase Connectivity Demand

    • Entertainment

    • 5G Standalone

    • Inhibitors

    • Standardization of Unlimited Data Plans Challenge Pricing

    • Proliferation of Low-Cost OTT Streaming Content

    • Significant Market Developments

    • New Telco Challengers

    • Changes from Prior Forecast

    • Figure: European Telecom Services Spending, 2023-2028: May 2023 Forecast Versus May 2024 Forecast

  • Market Definition

  • Methodology

  • Related Research