target audience: TECH SUPPLIER  Publication date: Jun 2023 - Document type: Market Perspective - Doc  Document number: # META50168623

Channel Partner Business Model Evolution in Kenya, 2023

By:  Derrick Chikanga

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Table of Contents


  • Executive Snapshot

    • Figure: Executive Snapshot: Business Model Evolution in Kenya

  • New Market Developments and Dynamics

    • Introduction

    • Evolution of the Channel Partner Business Model

    • Figure: Overview of Kenya Channel Partner Revenue by Business Model

    • Figure: Overview of Common Partner Business Models in Kenya

    • Partner Ecosystem Perspectives on Vendors

    • Figure: Satisfaction Levels with Strategic Vendor Partner Programs in Kenya

    • Channel Partner Challenges in Kenya

    • Customer Expectations

    • Figure: Key Factors Affecting Customer Procurement Decisions in Kenya

  • Advice for the Technology Supplier

    • Advice for Vendors

    • Advice for Channel Partners

  • Learn More

    • Related Research

    • Synopsis