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 target audience: TECH BUYER  Publication date: Mar 2023 - Document type: IDC Perspective - Doc  Document number: # US50426022

Future of Digital Innovation — To Be a Viable Digital Business, It's Important to Differentiate Between Digital Transformation and Digital Innovation

By: 

  • Erin Hichman
  • Gard Little
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Table of Contents


  • Executive Snapshot

    • Figure: Executive Snapshot: To Be a Viable Digital Business, It's Important to Differentiate Between Digital Transformation and Digital Innovation

  • Situation Overview

    • Figure: Future of Digital Innovation Framework

    • Organizations Are Not Clear on What Digital Transformation and Digital Innovation Are

    • Figure: Digital Innovation Is Often Synonymous with Digital Transformation

    • Business Implications

    • What Are Digital Transformation and Digital Innovation?

    • Figure: Digital Transformation

    • Top Investment Priorities

    • Figure: Three Categories of Technology Investments for Digital Business

    • Table: Digital Business: Technology and Expertise by Layers

    • Alignment with Broader Business Outcomes

    • Figure: Digital Project Failure Rates

  • Advice for the Technology Buyer

  • Learn More

    • Related Research

    • Synopsis