U.S. Smartwatch Forecast, 2023–2027: CY 2Q23

IDC Market Forecast Figure

• Figure: U.S. Smartwatch Shipment Snapshot

Executive Summary

Advice for Technology Suppliers

Market Forecast

• Table: U.S. Smartwatch Shipments, ASP, and Value of Shipments, 2022–2027

• Figure: U.S. Smartwatch Shipments, 2022–2027

• Figure: U.S. Smartwatch Average Selling Price, 2022–2027

• Figure: U.S. Smartwatch Value of Shipments, 2022–2027

• Smartwatch Forecast by Operating System

• Table: U.S. Smartwatch Shipments, Growth, and Share by Operating System, 2022–2027

• Figure: U.S. Smartwatch Shipments by Operating System, 2022–2027

• Table: U.S. Smartwatch Shipments, ASP, and Value of Shipments by Operating System, 2022–2027

• Smartwatch Cellular Connectivity Forecast

• Table: U.S. Smartwatch Shipments, ASP, and Value of Shipments by Cellular Connectivity, 2022–2027

• Figure: U.S. Smartwatch Shipments by Cellular Connectivity, 2022–2027

• Smartwatch Forecast by Segment

• Table: U.S. Commercial and Consumer Smartwatch Shipments, 2022–2027 (M)

• Figure: U.S. Commercial and Consumer Smartwatch Shipments, 2022–2027

Market Context

• Drivers and Inhibitors

• Drivers

• Iteration Beyond First- and Second-Generation Devices

• Entrance of More Vendors and Devices

• Deeper Experiences into Health and Fitness

• Inhibitors

• Lukewarm Reception within the Mass Market

• Exodus of Smartwatch Vendors

• Significant Market Developments

• Changes from Prior Forecast

• Table: U.S. Smartwatch Shipments, 2017–2027: Comparison of October 2022 and April 2023 Forecasts (M)

• Figure: U.S. Smartwatch Shipments, 2017–2027: Comparison of October 2022 and April 2023 Forecasts

Market Definition

Methodology

• Primary Data Sources

• Secondary Sources

• IDC's Worldwide Quarterly Wearable Device Tracker

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