SMB Team

Hitoshi Ichimura

Senior Research Manager, Verticals & Cross Technologies, Research, IDC Japan

Supriya Deka

Sr. Market Analyst

Daniel-Zoe Jimenez

Vice President, Digital Innovation, CX & Software, DNB/Start-ups, SMBs, Consumer and Channels Research

Shari Lava

Research Director, Automation within the AI and Automation Group

New Research


  • By: 

    • Sairam Balasubramani
    • Supriya Deka Loading
    • Daniel-Zoe Jimenez Loading
    This IDC Survey Spotlight examines the priority technology investments of small and medium-sized businesses (SMBs) and midmarket companies across Asia/Pacific (including Japan) (APJ). It also reviews key areas of focus for SMBs in technolog...
  • By: 

    • Supriya Deka Loading
    • Daniel-Zoe Jimenez Loading
    This IDC Market Perspective explores the cloud adoption of plans of small and medium-sized businesses (SMBs) and midmarket companies for the next 12–18 months, which will increasingly impact their business growth and resilience. Companies a...
  • By: 

    • Sairam Balasubramani
    • Seng Keong Low
    • Daniel-Zoe Jimenez Loading
    The COVID-19 pandemic accelerated the development of healthtech by opening new opportunities and scope for growth. This report presents current opportunities for healthtech digital-native businesses (DNBs) and opportunities for technology v...
  • By: 

    • Shari Lava Loading
    • Andrew Gens Loading
    • Raghunandhan Kuppuswamy Loading
    This IDC study assesses the relative strengths and weaknesses of cloud-based integration software or services vendors (also referred to as iPaaS). It compares product features, road map, customer satisfaction, and a number of other go-to-ma...
  • By: 

    • Mickey North Rizza Loading
    • Robert Parker Loading
    • Bo Lykkegaard Loading
    • Daniel-Zoe Jimenez Loading
    SAP recently announced its 4Q22 and full-year 2022 results. All results discussed in this document will be non-IFRS constant currencies, unless otherwise specified. In addition, this earnings call was the 37th and final earnings call for th...
  • By: 

    • Chikara Abe
    • Hitoshi Ichimura Loading
    • Ko Shikita Loading
    This IDC study presents the Japan IT market actual IT spending in 2020 and 2021, and the IT spending forecast from 2022 to 2026 by industry segment, company size, and annual turnover. The study also analyzes IT spending by dividing the indu...
  • By:  Shari Lava Loading

    This IDC Survey Spotlight reveals how technology buyers are intending to change their investments in integration, AI, and analytics technologies provided by platform-as-a-service (PaaS) vendors in 2023. It offers analysis on how trends in m...
  • By: 

    • Supriya Deka Loading
    • Sairam Balasubramani
    • Seng Keong Low
    • Daniel-Zoe Jimenez Loading
    This IDC Tech Supplier Presentation is an accompanying piece to the main IDC FutureScape Worldwide Small and Medium-Sized Business and Digital-Native Business 2023 Predictions — India Implications. It provides specific recommendations for t...
  • By: 

    • Sairam Balasubramani
    • Supriya Deka Loading
    • Seng Keong Low
    • Daniel-Zoe Jimenez Loading
    This IDC Presentation discusses the India regionalization of the IDC FutureScape: Worldwide Future Consumer 2023 Predictions. Small and medium-sized businesses (SMBs) have survived the pandemic shutdowns and supply chain disruptions by leve...
  • By: 

    • Dhiraj Pramod Badgujar Loading
    • Daniel-Zoe Jimenez Loading
    • Chris Zhang Loading
    This IDC FutureScape study dives into the top 10 predictions and Asia/Pacific implications for the future of digital innovation in 2023 and beyond."The competition from global counterparts and the emergence of digital ecosystems driven by p...

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