target audience: TECH SUPPLIER  Publication date: May 2024 - Document type: Market Presentation - Doc  Document number: # US52026122

IDC Market Glance: Media and Entertainment Cloud Platforms and Services Vendor Ecosystem, 2Q24

By:  Alex Holtz

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Abstract


The IDC Market Glance of digital ecosystem categories and applications for media and entertainment (M&E) identifies the cloud-based platform hierarchy and definitions by infrastructure as a service (IaaS), platform as a service (PaaS), and software as a service (SaaS) and subcategorized by segment and application at the SaaS level. The SaaS level is broken down by production, distribution, and monetization segments and further by SaaS application subcategories and managed services.

The top vendors and start-up innovators that are represented are organized based on their primary application subcategory service offerings. The intent of this IDC Market Glance is to create a cloud-based hierarchy and awareness of the major vendors within the structured levels as defined previously. In addition, this document serves to identify competitors within their application subcategories but also highlights market share expansion opportunities through mergers and acquisitions as growth strategies versus organic development.



Coverage


Subscriptions Covered

IDC Retail Insights: Worldwide Media and Entertainment and the Advertising Value Chain


Companies Covered


Regions Covered

Worldwide


Topics Covered


Vertical Markets

Experiential retail


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