target audience: TECH SUPPLIER Publication date: Jun 2024 - Document type: IDC Survey Spotlight - Doc Document number: # US52318924
Partnering: Relationship Attributes
Content
- 2 slides
Get More
When you purchase this document, the purchase price can be applied to the cost of an annual subscription, giving you access to more research for your investment.
Related Links
Abstract
The IDC Survey Spotlight highlights the results from IDC's North America Partner Survey, which asked partners what they value in vendor relationships and the three main attributes that stand out across most vendor ecosystems. First, partners value vendors with technology that is a high value to their existing customer base. Second, vendors offer the potential to expand partners' existing customer base. Third, the size of the partner service opportunity.