IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Vendor Profile
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
IDC Perspective
The IDC Perspective is a flexible doc that seeks to help business and tech buyers assess their business and IT strategy and/or associated business processes, especially as it relates to the use of technology. The document can be used in areas such as:
- Strategy and planning
- Trends and observations
- IT spending and investment
- Vendor conferences and announcements
IDC TechBrief
The IDC TechBrief helps the technology or business executive get smart about a single technology in the context of the business by answering 6 business critical questions about the technology:
- What is the technology?
- When should I adopt it?
- What can it do for my business?
- What are the critical success factors?
- What are the risks?
- Who are the suppliers?
Market Note
The Market Note is a flexible doc that provides IDC analysis and point of view on an industry event, new product or service, or a company announcement or development or fast breaking news.
Market Perspective
The Market Perspective is a flexible doc that analyzes key changes and developments happening in the market. This flexible research type can be used to analyze areas such as:
- Competitive Environment
- Innovation & Market Opportunity
- New Business Models
- Partner & Channel Strategy
- Enterprise Strategies (targeted to supplier)
- Regulation
- Socioeconomics
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
IDC Blink
IDC Blink
Provides timely context and insight around important market trends and events in a short opinion piece with a 2-minute audio clip. IDC Blinks provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Presentations
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Market Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Tech Buyer Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
IDC Market Glance
Provides a look at the landscape of a tech market, including competitive positioning, adjacent segments, and potential partner opportunities.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a one-time study produced by a research group that is not published as a deliverable under a subscription service.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
IDC Innovators
IDC Innovators is aimed at informing IT buyers about emerging vendors with an innovative new technology or ground-breaking business model. Vendors identified in the document as innovators are linked together within a specific market area and around solving or alleviating a common business problem. Vendors included have annual revenue under $100 million at the time of selection.
Technology Segment
The IDC Technology Segment offers CEMA clients a comprehensive view of a technology segment in one country or subregion and provides a market view and forecast and/or market share and vendor profiles, including performances and strategies. It is specifically intended to serve smaller country markets and subregions.
This IDC Market Presentation describes the critical drivers — important external forces — that will shape the global business ecosystem and influence enterprise IT and business strategies for the next 12–24 months. The 2025 drivers were ...
This IDC Market Note digests news and insights from the recent SAP Sapphire Barcelona 2024, which IDC attended. The document looks at learnings related to AI, ERP, business personas, and sustainability. Furthermore, IDC offers advice to ...
This 2024 update of IDC’s EMEA Digital Regulations and Policies Radar provides a comprehensive overview of the evolving regulatory landscape across Europe, the Middle East, and Africa, focusing on key areas including ESG, data and AI, digital ...
This IDC Market Presentation provides a H1 2024 update on the worldwide digital economy landscape, including an overview of worldwide IT spending sentiment and forecast growth, along with a comparison of regional economic indicators. It ...
This IDC Market Perspective describes three plausible scenarios for what the IT services industry might look like in 2030. Service providers can use these scenarios as input to their strategic planning, competitive analysis, and investment ...
This IDC Market Note analyzes major announcements and topics discussed during Knowledge 2024 summit, ServiceNow's Global Annual customers and partners event that took place on May 7-9, 2024. This document provides an EMEA-focused view and ...
This IDC Tech Buyer Presentation features the keynote presented at the IDC FoW Xchange in Malaga in April 2024 and discusses the potential impact of AI on the workforce of today and the future. Despite AI being a trending topic, is it really ...
ESET held its annual global partner and customer conference, ESET World 2024, in Bratislava, Slovakia, May 13–15. The vendor announced a broad spectrum of new developments in its product and services portfolio, highlighted some key alliances ...
This IDC Perspective discusses the importance of digital accessibility in European organizations, emphasizing its relevance in the future of work. It highlights the need for inclusive design in technology, services, and workplaces to accommodate ...
This IDC Perspective provides a comprehensive overview of the global regulatory landscape for artificial intelligence (AI). It also discusses the struggle of governments to balance AI regulation with innovation, the rush to regulate AI, ...
This IDC Market Perspective introduces the role and main priorities of the Chief Operating Officer in technology companies in terms of core and evolving priorities and responsibilities as well as key KPIs. Subsequently, it focuses on their ...
This IDC Web Conference Proceeding highlights key trends that will guide the EMEA region's digital future and presents the top predictions for EMEA in 2024 and beyond.
The arrival of generative AI (GenAI) technologies has shifted the ...
This IDC Market Note analyzes the key topics discussed during ServiceNow EMEA Analyst Summit 2023 that took place in Rotterdam in the week of November 22, 2023.
"An intelligent platform approach has never been more important, now ...
This IDC study presents a five-year forecast for the core IT spending for GenAI market for the 2023–2027 period.
"Despite IT headwinds in 2023, businesses accelerated their exploration of GenAI to boost business transformation in 2023. ...
This IDC Survey examines how enterprises are preparing for a new chapter of the digital business era: AI everywhere. The dramatic increase in awareness of generative AI (GenAI) in early 2023 triggered the dawn of this new chapter. In the ...
This IDC Market Presentation provides an overview of key regulations and policies on artificial intelligence (AI) around the world. It selects several countries from around the world and lists and analyzes up to five key regulations or policies ...
This IDC study contains IDC analysts' future of work worldwide outlook for 2024 and the planning horizon for the next five years. The outlook is presented through the lens of the 10 predictions that make up, in IDC's view, the framework ...
The current conflict in the Gaza Strip between Hamas and Israel is an unexpected, tragic event further undermining already-unstable geopolitical conditions, and the global technology market is not immune to the potential disruptions this ...
This IDC Survey provides key findings from IDC's Global GenAI Awareness, Readiness, and Commitment (ARC) Survey and is the first in a series of IDC documents based on the Global GenAI ARC Survey that will ...
This IDC Market Presentation describes the critical drivers — important external forces — that will shape the global business ecosystem and influence enterprise IT and business strategies for the next 12 to 24 months. The 2024 drivers were ...
This IDC Web Conference provides a midyear market update focusing on EMEA. In this video webcast, IDC's EMEA team takes stock of the current EMEA ICT market scenario as well as takes a midyear step back, checking how 2023 started in terms ...
This IDC Market Note analyzes the major announcements that were made at ServiceNow Knowledge 2023 and discusses key topics that took center stage, with a deep dive on EMEA-specific company strategy.
"The link between the ServiceNow ...
This IDC Web Conference, presented in April 27, 2023, discusses the key priorities and concerns of EMEA C-suites in terms of the digital business. There are glimmers of positive economic signs in EMEA that are softening previous pessimism, ...
This IDC Web Conference looks at prominent developments in the digital regulations and policies horizon in EMEA for the next two years; key trends for reporting, governance, and monitoring technologies; and a checklist for organizations ...
This IDC eBook provides a look at IDC's predictions for 2023 and beyond, based on IDC's European FutureScape 2023 webcast, to help leaders target their technology investments and succeed in pivoting to digital business during storms of disruptions.
In ...