IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Vendor Profile
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
IDC Perspective
The IDC Perspective is a flexible doc that seeks to help business and tech buyers assess their business and IT strategy and/or associated business processes, especially as it relates to the use of technology. The document can be used in areas such as:
- Strategy and planning
- Trends and observations
- IT spending and investment
- Vendor conferences and announcements
IDC TechBrief
The IDC TechBrief helps the technology or business executive get smart about a single technology in the context of the business by answering 6 business critical questions about the technology:
- What is the technology?
- When should I adopt it?
- What can it do for my business?
- What are the critical success factors?
- What are the risks?
- Who are the suppliers?
Market Note
The Market Note is a flexible doc that provides IDC analysis and point of view on an industry event, new product or service, or a company announcement or development or fast breaking news.
Market Perspective
The Market Perspective is a flexible doc that analyzes key changes and developments happening in the market. This flexible research type can be used to analyze areas such as:
- Competitive Environment
- Innovation & Market Opportunity
- New Business Models
- Partner & Channel Strategy
- Enterprise Strategies (targeted to supplier)
- Regulation
- Socioeconomics
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
IDC Blink
IDC Blink
Provides timely context and insight around important market trends and events in a short opinion piece with a 2-minute audio clip. IDC Blinks provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Presentations
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Market Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Tech Buyer Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
IDC Market Glance
Provides a look at the landscape of a tech market, including competitive positioning, adjacent segments, and potential partner opportunities.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a one-time study produced by a research group that is not published as a deliverable under a subscription service.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
IDC Innovators
IDC Innovators is aimed at informing IT buyers about emerging vendors with an innovative new technology or ground-breaking business model. Vendors identified in the document as innovators are linked together within a specific market area and around solving or alleviating a common business problem. Vendors included have annual revenue under $100 million at the time of selection.
Technology Segment
The IDC Technology Segment offers CEMA clients a comprehensive view of a technology segment in one country or subregion and provides a market view and forecast and/or market share and vendor profiles, including performances and strategies. It is specifically intended to serve smaller country markets and subregions.
This IDC PeerScape explores how some leading organizations have embraced modernization practices to improve efficiency, increase productivity, reduce costs, and better delight customers. It looks at the role of executive support, employee ...
This IDC PeerScape focuses on top modernization practices that organizations are adopting to help close talent or skills gaps that would otherwise hold the organization back.
"Modernization practices improve efficiency and productivity ...
This IDC PeerScape explores several examples of how successful organizations developed centers of excellence that met or exceeded expectations and how they addressed the challenges surrounding COEs. It examines how each organization:
- Identified ...
This IDC PlanScape highlights the chief AI officer role in business processes.
"A typical candidate for the CAIO role is someone with a proven track record of leading successful innovation programs and with a clear understanding of ...
This IDC PeerScape looks at the types of GenAI-generated fraud that organizations are experiencing, the formats they take, how each is created, and steps for identifying and responding to it.
"Generative AI has taken digital fraud ...
This IDC PlanScape focuses on ways organizations can better ensure their return on cloud investments by implementing some key metrics and performance indicators.
"Organizations may be tempted to invest in cloud computing in order to ...
本IDC研究报告介绍了IDC对2024年CIO议程的十大预测。
IDC CIO/CXO信息科技智库服务咨询与研究集团副总裁Daniel Saroff表示,"这十大预测构成了一份战略性框架,帮助CIO在未来五年内领导其组织度过一个加速变革和颠覆的时期。同时也阐述了IDC对IT部门将要经历的10个重大转变的展望,助力IT高管制定战略规划。"
This IDC PlanScape looks at the most common types of GenAI-generated fraud that organizations are facing, how each is created, and steps for successfully identifying and reacting to them.
“Digital fraud is nothing new. But generative ...
This IDC Future IT Blueprint provides a quick situational overview and actionable guidance for tech leaders to improve line-of-business (LOB) relationships.
When the C-suite, corporate and LOB executives, and the IT organization aren't ...
This IDC PeerScape explores the experiences that some organizations have had with cloud computing and what key performance indicators or metrics they use to ensure their cloud-based practices are smart ones.
"Organizations may be tempted ...
This IDC study provides IDC's top 10 predictions for CIOs to have on their agenda in 2024.
"These predictions provide a strategic context that will enable CIOs to lead their organizations through a period of accelerated change and ...
This IDC PlanScape looks at the potential benefit of a COE, the elements needed for success, how to measure return on investment (ROI), steps needed to obtain support and buy-in throughout the organization, and the cultural realities that ...
This IDC PeerScape looks at the best practices for executing on a successful center of excellence (COE) strategy and advises on how to overcome the top challenges around COEs.
"There are a number of challenges to executing on a successful ...
This IDC Tech Buyer Presentation provides CIOs with strategy and techniques to evolve their leadership skills to better guide their organizations through and toward change. CIOs will gain a structured change leadership framework to help ...
This IDC PeerScape explores how several organizations are developing, planning for, or managing the BRM role.
"The business relationship manager can be thought of as working both sides of the organization — helping each to understand ...
本IDC PeerScape将讨论制定成功的数据隐私战略的最佳实践。
"领先的企业都认识到,强大的数据隐私战略是一种竞争优势,"IDC CIO/CXO信息科技智库服务助理研究顾问David Weldon表示。"这些企业培养了视数据隐私为重要资产的文化。技术实践和政策固然是制定强大数据隐私计划的基础,但赢得客户信任才是制定此计划的基石。"
This IDC PeerScape discusses how CIOs at three leading organizations embraced the need for change and communicated their vision to others to obtain their support.
"Accomplishing significant change often requires a change in culture," ...
This IDC PeerScape discusses best practices for developing a successful data privacy strategy.
"Leading organizations recognize that a strong data privacy strategy is a competitive differentiator," explains David Weldon, adjunct research ...
本研究报告介绍了IDC的2023年CIO议程十大预测。
IDC CIO/CXO信息科技智库服务研究副总裁Serge Findling表示:“面对持续的经济波动、通货膨胀和中断,技术领导者必须从如何成为未来CIO的高度重新思考自己的角色。”
本IDC PeerScape研究了人工智能如何影响竞争优势;在人工智能方面取得长足发展的企业在早期获得了哪些经验教训;如何充分获得高管和企业的支持;如何为企业制定最合适的人工智能投资计划;如何克服人工智能实施的最大挑战;如何衡量每一项工作的成效以及对每一次成功给予认可的重要性。
IDC CIO/CXO信息科技智库服务(IEP)助理分析师David Weldon指出:"现在正是劝说高管投资或追加投资人工智能和自动化技术的最佳时机。疫情已持续将近一年半的时间,许多企业都在不顾一切地弥补过去的损失,寻找机会增加新的竞争优势。现在投资有助于企业增加利润或提高市场地位的技术正当其时,势在必行。"
...This IDC PeerScape discusses best practices for a successful cyber-risk management program.
"A cybersecurity risk management program identifies the potential risks facing any organization and then prioritizes and plans defenses to ...
This IDC study provides IDC's top 10 predictions for the 2023 CIO agenda.
"In the face of continued economic volatility, inflation, and disruptions, technology leaders will have to rethink their role in light of what it takes to become ...
This IDC PeerScape describes practices for developing a successful customer experience initiative.
"A successful customer experience program goes from first customer touch to customer loyalty to customer service," says David Weldon, ...
This IDC PeerScape discusses practices for using mobile technology to better engage customers and employees.
"Organizations must realize that the pandemic has made mobile technology programs more important than ever," says David Weldon, ...
This IDC PeerScape presents the practices for adopting intelligent digital workspaces.
"It is important to note that there is no single master plan for what an ideal intelligent digital workspace looks like," says David Weldon, adjunct ...