IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Vendor Profile
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
IDC Perspective
The IDC Perspective is a flexible doc that seeks to help business and tech buyers assess their business and IT strategy and/or associated business processes, especially as it relates to the use of technology. The document can be used in areas such as:
- Strategy and planning
- Trends and observations
- IT spending and investment
- Vendor conferences and announcements
IDC TechBrief
The IDC TechBrief helps the technology or business executive get smart about a single technology in the context of the business by answering 6 business critical questions about the technology:
- What is the technology?
- When should I adopt it?
- What can it do for my business?
- What are the critical success factors?
- What are the risks?
- Who are the suppliers?
Market Note
The Market Note is a flexible doc that provides IDC analysis and point of view on an industry event, new product or service, or a company announcement or development or fast breaking news.
Market Perspective
The Market Perspective is a flexible doc that analyzes key changes and developments happening in the market. This flexible research type can be used to analyze areas such as:
- Competitive Environment
- Innovation & Market Opportunity
- New Business Models
- Partner & Channel Strategy
- Enterprise Strategies (targeted to supplier)
- Regulation
- Socioeconomics
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
IDC Blink
IDC Blink
Provides timely context and insight around important market trends and events in a short opinion piece with a 2-minute audio clip. IDC Blinks provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Presentations
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Market Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Tech Buyer Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
IDC Market Glance
Provides a look at the landscape of a tech market, including competitive positioning, adjacent segments, and potential partner opportunities.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a one-time study produced by a research group that is not published as a deliverable under a subscription service.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
IDC Innovators
IDC Innovators is aimed at informing IT buyers about emerging vendors with an innovative new technology or ground-breaking business model. Vendors identified in the document as innovators are linked together within a specific market area and around solving or alleviating a common business problem. Vendors included have annual revenue under $100 million at the time of selection.
Technology Segment
The IDC Technology Segment offers CEMA clients a comprehensive view of a technology segment in one country or subregion and provides a market view and forecast and/or market share and vendor profiles, including performances and strategies. It is specifically intended to serve smaller country markets and subregions.
SAP recently announced its 2Q24 results. All results discussed in the document will be non-IFRS, unless otherwise specified. In addition, all SAP numbers noted are constant currency for changes year to year.
The 2Q24 financials show ...
IBM's earnings release for 2Q24 reported revenue of $15.8 billion (+4% y/y at cc) — the balance of this document will use constant currency growth unless otherwise noted. IBM generated free cash flow of $4.5 billion for the quarter. Overall, ...
本IDC看法将详细探讨生成式AI(GenAI)定价模式,为IT和采购人员针对各类GenAI部署场景制定预算提供参考。由于各个技术堆栈间的相互依赖关系,生成式AI的定价格局非常复杂。此外,GenAI市场相对较新,意味着套餐方案和价格都在迅速变动,会引起一定程度的市场波动,难以制定规划或预算。率先推出AI技术的供应商采用了低折扣策略,表明定价模式还有待提升。建议企业对非关键场景采取谨慎的“观望”态度。随着市场的不断发展,企业应根据灵活性、透明度和可及性来评估提供商,综合考量各种定价结构。
IDC全球思想领导力研究副总裁Philip ...
This IDC Market Perspective highlights the announcements at SAP Sapphire held in Orlando, Florida, from June 3 to 5, 2024. The event was well attended, with 12,000+ onsite and another 15,000+ attending virtually. "SAP continues its quest ...
SAP recently announced its 1Q24 results. All results discussed in the document will be non-IFRS unless otherwise specified. In addition, all SAP numbers noted are actual currency and constant currency for changes year to year.
The ...
IBM's earnings release for 1Q24 reported revenue of $14.5 billion (+3% y/y @ cc, +1% y/y as reported) – the balance of this document will use constant currency growth unless otherwise noted. IBM generated free cash flow of $1.9 billion for ...
This IDC Perspective provides a definitive overview of the generative AI (GenAI) pricing models to help IT and sourcing professionals budget for GenAI deployments across multiple types of use cases. The generative AI pricing landscape is ...
This IDC Perspective explains how healthcare organizations considering industry clouds should approach the evaluation and selection process. As a new, platform-based model for engagement with end customers and ecosystem partners, industry ...
SAP recently announced its 4Q23 and full-year 2023 results. All results discussed in this document will be non-IFRS at constant currencies unless otherwise specified, and all SAP outlook numbers are in constant currency.
本IDC技术买家演示文稿介绍了13个不同业务职能的关键场景示例。根据IDC的定义,场景是以能交付可衡量成果的技术为基础的企业投资项目。生成式AI(GenAI)应用场景主要分为三类:与工作任务相关的生产力场景;面向特定部门或职能部门(营销、销售、采购等)的业务职能场景;以及面向特定行业的场景。每一类场景都有自己的内用和外用场景,且每个场景都有自己的潜在风险等级和业务影响,任何企业在开始自己的GenAI之旅前,都需要将这些风险和影响纳入自己的场景优先顺序框架中。
IBM's earnings release for 4Q23 reported revenue of $17.4 billion (+3% y/y @ cc; +4% y/y as reported) – the balance of this document will use constant currency growth unless otherwise noted. IBM generated free cash flow of $11.2 billion ...
This IDC Market Presentation is the first in a three-part series providing IDC's initial coverage of the generative AI (GenAI) use case landscape. The objective of this document is to help provide a basic definition of a use case based on ...
This IDC Tech Buyer Presentation describes examples of key business function use cases for 13 different business functions. IDC defines a use case as a business-funded initiative enabled by technology that delivers a measurable outcome. ...
This IDC Tech Buyer Presentation is a primer on the adoption of generative AI (GenAI) and the leading GenAI use cases for six key industry segments: finance, energy, manufacturing, health and life sciences, government, and retail. Priorities, ...
本IDC报告详细介绍了包括数据和洞察共享、应用共享、运营和专业技能共享在内的主要方案,以及与未来行业生态系统相配套的场景。这种方案和场景分析是跨行业的横向分析。
"所有行业企业都在快速改进他们与行业生态系统合作伙伴的合作方式,为数据、应用和运营计划提供支持。定期更新合作伙伴名单已经不符合潮流了:行业生态系统是一个充满生机的、多样性的有机体,它是动态的,包含各种合作伙伴,这些合作伙伴会随着时间不断进化,以满足新的需求,应对新的中断,并加速创新和客户互动。这种新模式需要一系列独特的方案和场景来指导战略、协作和执行:本行业生态系统分类就是为此而生。"——IDC未来行业生态系统和产品创新战略研究副总裁Jeffrey ...
SAP recently announced its 3Q23 results. All results discussed in the document will be non-IFRS constant currencies unless otherwise specified.
The 3Q23 financials show cloud and software revenue was up 9% to €6,679 million. Cloud ...
IBM's earnings release for 3Q23 reported revenue of $14.8 billion (+3.5% y/y @ cc, +4.6% y/y as reported) – the balance of this document will use constant currency growth unless otherwise noted. IBM generated free cash flow of $1.7 billion ...
本IDC PlanScape为业务和技术领导者介绍生成式人工智能(GenAI)技术的发展背景,以及制定AI战略以将业务转向未来AI无处不在时代所必须具备的一系列特征。本报告回答了什么是GenAI以及GenAI为什么是未来关键技术等问题,指出了对投资和使用GenAI具有基础性作用的关键活动,带读者了解如何安排GenAI场景的优先顺序才能获得成功,并指出了实现GenAI当前和未来三年价值涉及的利益相关者。
IDC思想领导力研究副总裁Phil Carter表示:“随着AI进入企业的各个业务和技术部门,行业的发展出现了根本性转变,IDC认为,每位CEO都需要制定AI战略,而生成式AI是起点。最好快点开始。我们希望这个框架能帮助每个企业发展自己的'业务影响之路。”
...This IDC Market Glance offers a high-level view of the emerging generative AI (GenAI) technology and services landscape. It highlights key technologies in infrastructure, foundation models, GenAI platforms, GenAI applications, and GenAI ...
This IDC Market Presentation analyzes the industry cloud offerings from hyperscale cloud vendors as a category, and further it offers a detailed profile and scores for each of the six industry cloud vendors, including Alibaba Cloud, AWS, ...
This IDC Market Perspective introduces a framework that highlights the path to organizational impact for generative AI. This framework helps organizations work through the key activities that need to be established, illustrates the core ...
This IDC PlanScape provides business and technology leaders with a background on where generative artificial intelligence (GenAI) technologies are in their evolution and the set of characteristics needed to develop an AI strategy to transform ...
This IDC study discusses how asset-oriented value chains (chemicals, metals, and pulp/paper) are on a mission to digitally transform to develop a model for collaborative innovation.
Reid Paquin, research director, IT Priorities and ...
SAP recently announced its 2Q23 results. All results discussed in the document will be non-IFRS constant currencies unless otherwise specified.
The 2Q23 financials show cloud and software revenue was up 8% to €6,505 million; however, ...
IBM's earnings release for 2Q23 reported revenue of $15.5 billion (up 0.4% y/y at constant currency, down 0.4% y/y as reported) — the sections that follow will use constant currency growth unless otherwise noted. Free cash flow year to date ...