Analyst Location

Singapore



Coverage



Regions

Asia Pacific

Lavanya Jindal

Senior Research Analyst




  • Highlights, Insights, and Recommendations from Adobe Summit 2024

    $7,500.00  Purchase Highlights, Insights, and Recommendations from Adobe Summit 2024

    By: 

    • Alan Webber
    • Melinda-Carol Ballou
    • Roger Beharry Lall
    • Douglas Hayward
    • Ornella Urso
    • Lavanya Jindal
    • Marci Maddox
    • Gerry Murray
    • Elaina Stergiades
    • Ritu Jyoti
    This IDC Perspective is a collaborative effort that highlights many of the key announcements, topics, and themes from Adobe's 2024 Summit event. "As expected, the primary topic at Adobe's 2024 Summit was GenAI," said Alan Webber, program vi...

    May 2024 | Doc #US52064524 | IDC Perspective

  • Generative AI Use Case Taxonomy: The Marketing Function

    $7,500.00  Purchase Generative AI Use Case Taxonomy: The Marketing Function

    By: 

    • Laurie Buczek
    • Marci Maddox
    • Gerry Murray
    • Roger Beharry Lall
    • MaryAnn Holder-Browne
    • Lavanya Jindal
    This IDC Tech Buyer Presentation provides a generative AI (GenAI) use case taxonomy for the marketing function. Many organizations are testing and exploring the impact of GenAI on the art and science of practicing marketing. IDC has develop...

    Mar 2024 | Doc #US51973924 | Tech Buyer Presentation

  • Generative AI Use Case Taxonomy: The Customer Service Function

    $7,500.00  Purchase Generative AI Use Case Taxonomy: The Customer Service Function

    By: 

    • Aly Pinder
    • Gaia Gallotti
    • Lavanya Jindal
    • Mary Wardley
    This IDC Tech Buyer Presentation describes examples of key business function use cases specific to the customer service function within the IDC Generative AI Use Case Taxonomy research. IDC defines a use case as a business-funded initiative...

    Mar 2024 | Doc #US51936324 | Tech Buyer Presentation

More results   for Analyst Research

  • C2G CRM Marketing Campaign Management Market Share 2023

    By:

    • Lavanya Jindal
    • Daniel-Zoe Jimenez

    Products:

    Asia/Pacific Experience Value Streams and Technologies

    Topics:

    Digital transformation, Future of customer experience

    Planned for CY2024 Q2 Market Share Tech Supplier

  • GenAI Use Cases for Marketing

    By:

    • Marci Maddox
    • Laurie Buczek
    • Roger Beharry Lall
    • MaryAnn Holder-Browne
    • Gerry Murray
    • Lavanya Jindal

    Products:

    CMO Advisory Service

    Topics:

    Marketing and sales operations, Marketing operations, Marketing automation, Market intelligence

    Planned for CY2024 Q2 Conference: Tech Supplier Tech Supplier

  • IDC PeerScape: How can marketers leverage the next era of XO applications

    By:

    • Lavanya Jindal
    • Daniel-Zoe Jimenez

    Products:

    Asia/Pacific Experience Value Streams and Technologies

    Topics:

    Digital transformation, Future of customer experience

    Planned for CY2024 Q2 IDC PeerScape Tech Buyer


More results   for Planned Research