Customer Relationship Management (CRM) Team
New Research
“Over the last decade and a half, the nature of marketing has evolved from the emergence of digital marketing to the rise of content marketing and now the digital experience era. Each major inflection point has necessitated the need for mar...
This IDC study presents the top 10 predictions and key drivers for intelligent ERP/enterprise applications over the next five years. It highlights the midterm and long-term challenges that enterprise business, technology, and IT teams face ...
This IDC study provides IDC's 2024 top 10 predictions for artificial intelligence and automation."ChatGPT's explosive global popularity has given us AI's first true inflection point in public adoption," says Ritu Jyoti, group vice president...
This IDC study presents the top 10 predictions for sustainability/ESG for 2024."Worldwide, organizations are feeling the pressure to respond to changing sustainability requirements and new regulatory environments. They are doing this at dif...
This IDC study presents IDC’s top 10 predictions for the future of trust in 2024 and beyond.“Research shows that trust is a requirement for individuals and organizations to share their personal and organizational data. And high-quality data...
This IDC Market Presentation charts the progression of readiness of ICT practitioners to incorporate sustainability and environmental, social, and governance (ESG) principles into their business operations. The framework assesses the status...
This IDC Market Presentation demonstrates how enterprises in the Asia/Pacific are driving automation initiatives through application programing interfaces (APIs). Automation and AI can only be maximized using data, ideally using the organiz...
This IDC Market Presentation is designed to provide general and synthetic knowledge to support salespeople of technology vendors when they first approach a buyer. This Industry Conversation Handbook aims to ignite a meaningful customer enga...
This IDC Industry Buyers Handbook aims to help technology vendors understand what drives buyers within the financial services industry in their technology purchasing decisions. Vendors can use this handbook to: Align their companies’ propos...
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